Training Objectives for January 13 and January 20, 2010 Webinars/Teleconferences

Upon completion of these webinars/teleconferences, participants will have knowledge and resources which will enable them to:

• Identify social media tools, resources, and services, and determine when these tools are appropriate to apply in their CIL

• Identify strategies to address organizational culture issues and changes inherent with social media adoption and the organization's readiness to implement

• Describe challenges faced with social media strategy implementation through a case study and relevant examples

• Describe strategies to build and sustain effective online communities